{"id":1476,"date":"2019-12-04T13:56:22","date_gmt":"2019-12-04T13:56:22","guid":{"rendered":"http:\/\/tvtinvest.com\/?p=1476"},"modified":"2019-12-11T10:33:09","modified_gmt":"2019-12-11T10:33:09","slug":"bai-hoc-chia-se-cua-mot-nha-dau-tu-thanh-cong","status":"publish","type":"post","link":"http:\/\/tvtinvest.com\/?p=1476","title":{"rendered":"B\u00c0I H\u1eccC CHIA S\u1eba C\u1ee6A M\u1ed8T NH\u00c0 \u0110\u1ea6U T\u01af TH\u00c0NH C\u00d4NG"},"content":{"rendered":"

Trong th\u1eddi gian d\u00e0i tham gia \u0111\u1ea7u t\u01b0, b\u1ea3n th\u00e2n \u0111\u1ecdc r\u1ea5t nhi\u1ec1u t\u00e0i li\u1ec7u v\u00e0 c\u00e1c b\u00e0i vi\u1ebft \u0111\u01b0\u1ee3c chia s\u1ebb tr\u00ean c\u00e1c trang b\u00e1o, nh\u01b0ng b\u00e0i vi\u1ebft \u1ea5n t\u01b0\u1ee3ng v\u1edbi t\u00f4i nh\u1ea5t cho \u0111\u1ebfn hi\u1ec7n nay, \u0111\u00f3 l\u00e0 b\u00e0i vi\u1ebft c\u1ee7a nh\u00e0 \u0111\u1ea7u t\u01b0 Nguy\u1ec5n \u0110\u1ea1i Hi\u1ec7p \u0111\u01b0\u1ee3c \u0111\u0103ng tr\u00ean b\u00e1o \u0110\u1ea7u t\u01b0 Ch\u1ee9ng kho\u00e1n s\u1ed1 149 (ng\u00e0y 12\/12\/2018). Sau \u0111\u00e2y l\u00e0 n\u1ed9i dung b\u00e0i vi\u1ebft m\u00e0 T\u00f4i \u0111\u00e3 sao ch\u00e9p l\u1ea1i \u0111\u1ec3 th\u1ec9nh tho\u1ea3ng \u0111\u1ecdc nh\u1eafc nh\u1edf b\u1ea3n th\u00e2n, qua \u0111\u00e2y xin \u0111\u01b0\u1ee3c chia s\u1ebb nguy\u00ean v\u0103n n\u1ed9i dung b\u00e0i b\u00e1o \u0111\u1ec3 m\u1ecdi ng\u01b0\u1eddi c\u00f9ng \u0111\u1ecdc v\u00e0 tham kh\u1ea3o. N\u1ed9i dung \u0111\u01b0\u1ee3c chia l\u00e0m hai b\u00e0i nh\u01b0 sau:<\/span><\/p>\n

B\u00e0i 1: <\/strong>\u201cB\u1ea1n ch\u01a1i ch\u1ee9ng kho\u00e1n hay \u0111\u1ea7u t\u01b0 ch\u1ee9ng kho\u00e1n\u201d?<\/em><\/strong><\/span><\/p>\n

M\u1ed9t \u0111i\u1ec1u \u0111\u00e1ng bu\u1ed3n l\u00e0 sau nhi\u1ec1u n\u0103m l\u00e0m vi\u1ec7c trong ngh\u1ec1, t\u00f4i v\u1eabn g\u1eb7p g\u1ee1 v\u00e0 tr\u00f2 chuy\u1ec7n v\u1edbi nhi\u1ec1u nh\u00e0 \u0111\u1ea7u t\u01b0 ch\u01b0a hi\u1ec3u \u0111\u1ea7u t\u01b0 ch\u1ee9ng kho\u00e1n l\u00e0 g\u00ec. N\u1ebfu g\u1ecdi m\u1ed9t c\u00e1ch ch\u00ednh x\u00e1c th\u00ec \u0111\u00e2y l\u00e0 nh\u1eefng ng\u01b0\u1eddi \u201cch\u01a1i ch\u1ee9ng kho\u00e1n\u201d, v\u00ec nh\u00e0 \u0111\u1ea7u c\u01a1 chuy\u00ean nghi\u1ec7p s\u1ebd kh\u00f4ng t\u01b0 duy v\u00e0 h\u00e0nh \u0111\u1ed9ng nh\u01b0 v\u1eady. Tr\u00ean th\u1ebf gi\u1edbi c\u0169ng ch\u01b0a t\u1eebng t\u1ed3n t\u1ea1i m\u1ed9t nh\u00e0 \u201cch\u01a1i ch\u1ee9ng kho\u00e1n\u201d huy\u1ec1n tho\u1ea1i, ch\u1ec9 c\u00f3 nh\u00e0 \u0111\u1ea7u t\u01b0, \u0111\u1ea7u c\u01a1 huy\u1ec1n tho\u1ea1i.<\/em><\/span><\/p>\n

M\u1ed9t ng\u01b0\u1eddi kh\u00f4ng hi\u1ec3u \u0111\u01b0\u1ee3c v\u00e0 kh\u00f4ng ph\u00e2n bi\u1ec7t \u0111\u01b0\u1ee3c hai kh\u00e1i ni\u1ec7m tr\u00ean th\u01b0\u1eddng c\u00f3 suy ngh\u0129 v\u00e0 h\u00e0nh vi nh\u01b0 sau: Ch\u01a1i ch\u1ee9ng kho\u00e1n nh\u01b0 ch\u01a1i b\u1ea1c; d\u00f9ng t\u00e2m linh, phong th\u1ee7y \u0111\u1ec3 ch\u01a1i ch\u1ee9ng kho\u00e1n; theo thuy\u1ebft \u00e2m m\u01b0u l\u00e0 ch\u1ee7 y\u1ebfu, t\u1ee9c mua theo tin t\u1ee9c t\u1eeb nhi\u1ec1u ngu\u1ed3n kh\u00e1c nhau; \u201cT\u00f4i s\u1ebd ch\u01a1i ch\u1ee9ng kho\u00e1n \u0111\u1ec3 ki\u1ebfm nh\u00e0 c\u1eeda, xe h\u01a1i\u2026\u201d; c\u1ed5 phi\u1ebfu v\u1ec1 t\u1edbi v\u00f9ng gi\u00e1 n\u00e0y l\u00e0 \u0111\u00e1y, gi\u1ea3m h\u1ebft m\u1ee9c r\u1ed3i m\u00ecnh ph\u1ea3i \u201ct\u1ea5t tay\u201d; hay \u201cT\u00f4i quen bi\u1ebft c\u1ea3 ch\u1ee7 doanh nghi\u1ec7p, gi\u00e1m \u0111\u1ed1c \u0111\u1ea7u t\u01b0 v\u00e0 nh\u1eefng nh\u00e2n v\u1eadt l\u1edbn, m\u1ed1i quan h\u1ec7 kh\u00e1c n\u00ean ch\u01a1i ch\u1ee9ng kho\u00e1n d\u1ef1a tr\u00ean c\u00e1c m\u1ed1i quan h\u1ec7 n\u00e0y\u201d.<\/span><\/p>\n

V\u00e0 c\u00f2n r\u1ea5t nhi\u1ec1u ki\u1ec3u suy ngh\u0129, h\u00e0nh vi \u0111a d\u1ea1ng kh\u00e1c tr\u00ean th\u1ecb tr\u01b0\u1eddng d\u1eabn t\u1edbi s\u1ef1 m\u1ea5t ti\u1ec1n, n\u00f3 \u0111\u01b0a t\u00f4i t\u1eeb b\u1ea5t ng\u1edd n\u00e0y t\u1edbi ng\u1ea1c nhi\u00ean kh\u00e1c trong vi\u1ec7c c\u1ed1 g\u1eafng t\u00ecm ra c\u00f4ng th\u1ee9c th\u00e0nh c\u00f4ng c\u1ee7a ng\u01b0\u1eddi ch\u01a1i ch\u1ee9ng kho\u00e1n.<\/span><\/p>\n

Ch\u00ednh v\u00ec v\u1eady, kh\u00f4ng \u1edf \u0111\u00e2u, l\u0129nh v\u1ef1c n\u00e0o l\u1ea1i sinh ra nhi\u1ec1u chuy\u00ean gia v\u00e0 ph\u01b0\u01a1ng ph\u00e1p \u0111\u1ea7u t\u01b0 nh\u01b0 trong l\u0129nh v\u1ef1c t\u00e0i ch\u00ednh. H\u1ea7u h\u1ebft m\u1ecdi ng\u01b0\u1eddi \u0111\u1ec1u b\u1ecb cu\u1ed1n v\u00e0o v\u00f2ng xo\u00e1y \u0111\u00f3 v\u00e0 kh\u00f4ng t\u1ef1 nh\u1eadn ra m\u00ecnh \u0111ang \u1edf \u0111\u00e2u trong k\u00eanh \u0111\u1ea7u t\u01b0 n\u00e0y. N\u00ean c\u00e1c cu\u1ed9c g\u1eb7p v\u1edbi nh\u00e0 \u0111\u1ea7u t\u01b0 \u0111\u1ec1u c\u00f3 chung k\u1ebft qu\u1ea3 \u201cTh\u1eddi gian tr\u00f4i nhanh, gi\u00e0 nhanh v\u00e0 ch\u1ec9 c\u00f3 gia s\u1ea3n l\u00e0 \u0111i xu\u1ed1ng, hao t\u00e2m, t\u1ed1n s\u1ee9c m\u00e0 kh\u00f4ng \u0111\u01b0\u1ee3c g\u00ec c\u1ea3\u201d.<\/em><\/span><\/p>\n

Sau m\u1ed9t qu\u00e1 tr\u00ecnh thua l\u1ed7, ch\u00e1n n\u1ea3n, c\u00e1c suy ngh\u0129 sau s\u1ebd h\u00ecnh th\u00e0nh: S\u1ee3 ch\u01a1i ch\u1ee9ng kho\u00e1n; ch\u01a1i ch\u1ee9ng kho\u00e1n kh\u00f3 l\u1eddi m\u00e0 d\u1ec5 m\u1ea5t ti\u1ec1n. Ngay c\u1ea3 c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0 c\u0169ng ngh\u0129 ti\u1ec1n m\u00ecnh \u0111\u1ea7u t\u01b0 \u0111\u01b0a ch\u1ee7 doanh nghi\u1ec7p ti\u00eau x\u00e0i kh\u00f4ng th\u1ec3 ki\u1ec3m so\u00e1t \u0111\u01b0\u1ee3c, h\u1ecd l\u1ea5y ti\u1ec1n ph\u1ee5c v\u1ee5 nhu c\u1ea7u c\u00e1 nh\u00e2n, l\u00e0m h\u1ea1i t\u1edbi c\u00f4ng ty v\u00e0 c\u1ed5 \u0111\u00f4ng.<\/span><\/p>\n

T\u1ea5t c\u1ea3 c\u00e1c suy ngh\u0129 l\u1ed1i m\u00f2n n\u00e0y th\u1ef1c ra ch\u1ec9 \u0111\u1ec3 ng\u1ee5y bi\u1ec7n cho s\u1ef1 n\u00f4ng c\u1ea1n v\u00e0 kh\u00f4ng bi\u1ebft c\u00e1ch \u0111\u1ea7u t\u01b0 c\u1ee7a m\u00ecnh. Xin tr\u00edch m\u1ed9t c\u00e2u n\u00f3i hay trong t\u00e1c ph\u1ea9m \u201cPay back time\u201d (Ng\u00e0y \u0111\u00f2i n\u1ee3) c\u1ee7a t\u00e1c gi\u1ea3 PhilTown \u2013 ng\u01b0\u1eddi t\u1eebng l\u00e0 h\u01b0\u1edbng d\u1eabn vi\u00ean du l\u1ecbch v\u00e0 tr\u1edf th\u00e0nh tri\u1ec7u ph\u00fa nh\u1edd \u0111\u1ea7u t\u01b0 ch\u1ee9ng kho\u00e1n: \u201cNh\u1eefng ng\u01b0\u1eddi theo ch\u1ee7 ngh\u0129a ho\u00e0i nghi s\u1ebd ngh\u0129 r\u1eb1ng ch\u00fang ta ch\u1eb3ng th\u1ec3 bi\u1ebft nh\u1eefng g\u00ec \u0111ang x\u1ea3y ra trong m\u1ed9t doanh nghi\u1ec7p.<\/span><\/p>\n

\u0110\u00f3 l\u00e0 v\u00ec h\u1ecd kh\u00f4ng bi\u1ebft c\u00e1ch \u0111\u1ea7u t\u01b0. Nh\u1eefng nh\u00e0 \u0111\u1ea7u t\u01b0 v\u0129 \u0111\u1ea1i s\u1ebd c\u01b0\u1eddi nh\u1ea1o nh\u1eadn \u0111\u1ecbnh \u1ea5y. Ch\u00fang ta s\u1ebd r\u1ea5t mong r\u1eb1ng h\u1ecd s\u1ebd ti\u1ebfp t\u1ee5c d\u1ea1y nh\u1eefng \u0111i\u1ec1u v\u1edb v\u1ea9n \u1ea5y trong tr\u01b0\u1eddng kinh doanh \u0111\u1ec3 ch\u00fang ta c\u00f3 th\u1ec3 ti\u1ebfp t\u1ee5c mua c\u1ed5 phi\u1ebfu c\u1ee7a nh\u1eefng c\u00f4ng ty tuy\u1ec7t v\u1eddi\u201d. N\u1ebfu b\u1ea1n l\u00e0 ng\u01b0\u1eddi t\u1eebng tr\u1ea3i nghi\u1ec7m v\u00e0 c\u00f3 s\u1ef1 nghi\u00ean c\u1ee9u nghi\u00eam t\u00fac v\u1ec1 \u0111\u1ea7u t\u01b0 b\u1ea1n s\u1ebd hi\u1ec3u s\u00e2u s\u1eafc c\u00e2u n\u00f3i tr\u00ean.<\/span><\/p>\n

T\u1ea5t c\u1ea3 \u0111\u1ec1u ph\u1ea3i h\u1ecdc t\u1eeb \u0111\u1ea7u khi b\u01b0\u1edbc v\u00e0o l\u0129nh v\u1ef1c ho\u00e0n to\u00e0n m\u1edbi, l\u00e0 kh\u1edfi ngu\u1ed3n c\u1ee7a s\u1ef1 th\u1ecbnh v\u01b0\u1ee3ng. V\u1edbi nh\u1eefng ng\u01b0\u1eddi tr\u1ebb n\u00ean nghi\u00eam t\u00fac. V\u1edbi nh\u1eefng ng\u01b0\u1eddi \u0111\u00e3 c\u00f3 s\u1ef1 nghi\u1ec7p v\u1eefng ch\u1eafc mu\u1ed1n v\u01b0\u01a1n t\u1edbi t\u1ef1 do t\u00e0i ch\u00ednh, h\u00e3y d\u1eb9p b\u1ecf c\u00e1i t\u00f4i \u0111\u1ec3 d\u1ea5n th\u00e2n h\u01a1n n\u1eefa, t\u00ecm hi\u1ec3u m\u1ed9t c\u00e1ch b\u00e0i b\u1ea3n v\u00e0 d\u00e0nh nhi\u1ec1u nh\u1ea5t t\u00e2m huy\u1ebft c\u1ee7a m\u00ecnh v\u00e0o k\u00eanh \u0111\u1ea7u t\u01b0 n\u00e0y.<\/span><\/p>\n

B\u1ea1n c\u00f3 th\u1ec3 r\u1ea5t gi\u1ecfi trong l\u0129nh v\u1ef1c m\u00ecnh \u0111ang l\u00e0m, nh\u01b0ng b\u1ea1n \u0111ang \u1edf m\u1ed9t th\u1ebf gi\u1edbi kh\u00e1c, m\u1ecdi th\u1ee9 \u0111\u1ec1u ph\u1ea3i h\u1ecdc.<\/span><\/p>\n

Nh\u1eefng nh\u00e0 \u0111\u1ea7u t\u01b0 v\u0129 \u0111\u1ea1i ban \u0111\u1ea7u c\u0169ng \u0111\u1ec1u l\u00e0 nh\u1eefng con ng\u01b0\u1eddi r\u1ea5t b\u00ecnh th\u01b0\u1eddng, c\u00f3 ng\u01b0\u1eddi c\u00f2n xu\u1ea5t th\u00e2n t\u1eeb ngh\u00e8o kh\u00f3, ch\u00ednh v\u00ec v\u1eady, n\u1ed7 l\u1ef1c c\u1ee7a h\u1ecd r\u1ea5t phi th\u01b0\u1eddng. Tuy th\u00e0nh c\u00f4ng kh\u00f4ng c\u00f3 m\u1ed9t c\u00f4ng th\u1ee9c c\u1ee5 th\u1ec3, nh\u01b0ng b\u1ea1n s\u1ebd kh\u00f3 th\u1ea5y m\u1ed9t ng\u01b0\u1eddi th\u00e0nh c\u00f4ng l\u1edbn m\u00e0 thi\u1ebfu \u0111i m\u1ed9t trong ba y\u1ebfu t\u1ed1 sau: T\u01b0 duy x Nhi\u1ec7t huy\u1ebft x Chuy\u00ean m\u00f4n<\/em> (tr\u00edch t\u1eeb cu\u1ed1n \u201cC\u00e1ch s\u1ed1ng t\u1eeb b\u00ecnh th\u01b0\u1eddng tr\u1edf n\u00ean phi th\u01b0\u1eddng\u201d c\u1ee7a t\u00e1c gi\u1ea3 Inamori Kazuo). \u0110\u00e2y l\u00e0 m\u1ed9t t\u00edch s\u1ed1, s\u1eafp x\u1ebfp theo th\u1ee9 t\u1ef1 quan tr\u1ecdng d\u1ea7n, thi\u1ebfu m\u1ed9t trong ba y\u1ebfu t\u1ed1 n\u00e0y, b\u1ea1n s\u1ebd kh\u00f3 l\u00f2ng v\u01b0\u01a1n t\u1edbi l\u00fd t\u01b0\u1edfng m\u00e0 m\u00ecnh mu\u1ed1n \u0111\u1ea1t \u0111\u01b0\u1ee3c.<\/span><\/p>\n

B\u00e2y gi\u1edd h\u00e3y li\u00ean h\u1ec7 v\u1edbi qu\u00e1 tr\u00ecnh \u0111\u1ea7u t\u01b0 c\u1ee7a ch\u00fang ta, nh\u1eefng ng\u01b0\u1eddi ch\u01a1i ch\u1ee9ng kho\u00e1n v\u00e0 \u0111\u1ea7u t\u01b0 nghi\u1ec7p d\u01b0 \u0111ang loay hoay v\u1edbi \u0111i\u1ec1u s\u1ed1 3 ho\u1eb7c th\u1eadm ch\u00ed kh\u00f4ng quan t\u00e2m t\u1edbi b\u1ea5t k\u1ef3 \u0111i\u1ec1u n\u00e0o tr\u00ean \u0111\u00e2y, v\u00ec c\u00f2n b\u1eadn nh\u00ecn b\u1ea3ng \u0111i\u1ec7n v\u00e0 nghe ng\u00f3ng tin t\u1ee9c t\u1eeb b\u1ed1n ph\u01b0\u01a1ng.<\/span><\/p>\n

T\u00f4i \u0111\u01b0\u1ee3c g\u1eb7p g\u1ee1 nhi\u1ec1u ng\u01b0\u1eddi c\u00f3 t\u00e0i s\u1ea3n kh\u00e1 l\u1edbn, nh\u01b0ng kh\u00f4ng bi\u1ebft c\u00e1ch \u0111\u1ea7u t\u01b0 v\u00e0 c\u0169ng \u0111ang t\u00ecm c\u00e1ch \u0111i l\u00ean nh\u1eefng n\u1ea5c thang cao h\u01a1n c\u1ee7a s\u1ef1 t\u1ef1 do t\u00e0i ch\u00ednh, v\u00ec v\u1eady, t\u00f4i c\u0169ng kh\u00f4ng b\u1ea5t ng\u1edd khi h\u1ea7u h\u1ebft nh\u00e0 \u0111\u1ea7u t\u01b0 t\u00f4i g\u1eb7p ch\u1ee7 y\u1ebfu l\u00e0 \u201cch\u01a1i ch\u1ee9ng kho\u00e1n\u201d.<\/span><\/p>\n

V\u1ea5n \u0111\u1ec1 m\u00e0 ch\u00fang ta \u0111ang \u0111\u1ed1i di\u1ec7n kh\u00f4ng n\u1eb1m \u1edf n\u0103ng l\u1ef1c hay kh\u1ea3 n\u0103ng c\u1ee7a b\u1ea3n th\u00e2n, b\u01b0\u1edbc v\u00e0o \u0111\u1ea7u t\u01b0 b\u1ea1n ch\u1ec9 c\u1ea7n m\u1ed9t ch\u1ec9 s\u1ed1 IQ v\u1eeba ph\u1ea3i, ch\u1ee9 kh\u00f4ng c\u1ea7n qu\u00e1 th\u00f4ng minh. C\u00e1i ch\u00fang ta \u0111\u1ed1i di\u1ec7n h\u00e0ng ng\u00e0y l\u00e0 \u201ct\u01b0 duy ng\u1eafn h\u1ea1n, th\u1ea5y c\u00e1i l\u1ee3i tr\u01b0\u1edbc m\u1eaft, m\u00e0 kh\u00f4ng ngh\u0129 t\u1edbi \u0111\u1ea1i cu\u1ed9c, l\u00e2u d\u00e0i\u201d. N\u00f3 chi ph\u1ed1i, \u0103n s\u00e2u v\u00e0o ti\u1ec1m th\u1ee9c c\u1ee7a nh\u1eefng ng\u01b0\u1eddi ch\u01a1i ch\u1ee9ng kho\u00e1n.<\/span><\/p>\n

R\u1ea5t nhi\u1ec1u c\u00e2u n\u00f3i hay \u0111\u1ec3 khuy\u00ean ch\u00fang ta t\u01b0 duy cho \u0111\u00fang \u0111\u1eafn v\u1ec1 \u0111i\u1ec1u n\u00e0y nh\u01b0 c\u00e2u n\u00f3i \u201cN\u1ebfu cho t\u00f4i 6 gi\u1edd \u0111\u1ec3 ch\u1eb7t m\u1ed9t c\u00e1i c\u00e2y, t\u00f4i s\u1ebd d\u00e0nh 4 ti\u1ebfng \u0111\u1ec3 m\u00e0i r\u00ecu<\/em>\u201d c\u1ee7a Abraham Lincoln, T\u1ed5ng th\u1ed1ng th\u1ee9 16 c\u1ee7a M\u1ef9. Hay \u201cKinh doanh m\u00e0 kh\u00f4ng c\u00f3 k\u1ebf ho\u1ea1ch l\u00e0 vi\u1ec7c b\u1ea1n \u0111ang t\u1ef1 l\u1eadp k\u1ebf ho\u1ea1ch cho s\u1ef1 th\u1ea5t b\u1ea1i trong kinh doanh<\/em>\u201d c\u1ee7a m\u1ed9t ai \u0111\u00f3.<\/span><\/p>\n

V\u1eady b\u1ea1n s\u1ebd h\u1ecfi t\u00f4i l\u00e0 c\u00e1ch x\u00e1c \u0111\u1ecbnh b\u1ea1n \u0111ang \u1edf \u0111\u00e2u trong n\u1ea5c thang \u0111\u1ea7u t\u01b0 \u0111\u1ec3 ph\u1ea5n \u0111\u1ea5u? Xin \u0111\u01b0\u1ee3c d\u1eabn l\u1ea1i m\u1ed9t b\u00e0i vi\u1ebft kh\u00e1 hay m\u00e0 t\u00f4i t\u1eebng \u0111\u1ecdc, \u0111\u1ea1i kh\u00e1i nh\u00e0 \u0111\u1ea7u t\u01b0 s\u1ebd c\u1ea7n tr\u1ea3 l\u1eddi ba c\u00e2u h\u1ecfi t\u01b0\u01a1ng \u1ee9ng v\u1edbi n\u1ea5c thang cao d\u1ea7n v\u1ec1 s\u1ef1 nh\u1eadn th\u1ee9c trong \u0111\u1ea7u t\u01b0:<\/span><\/p>\n

What (c\u00e1i g\u00ec):<\/em><\/strong> Ch\u1ee9ng kho\u00e1n l\u00e0 g\u00ec, c\u00e1ch doanh nghi\u1ec7p kinh doanh, v\u1eadn h\u00e0nh ra sao? Nh\u1eefng v\u1ea5n \u0111\u1ec1 xung quanh m\u1ed9t doanh nghi\u1ec7p v\u00e0 k\u00eanh \u0111\u1ea7u t\u01b0 n\u00e0y? C\u00e1ch th\u1ecb tr\u01b0\u1eddng ch\u1ee9ng kho\u00e1n v\u1eadn h\u00e0nh ra sao, vai tr\u00f2 ch\u1ee9c n\u0103ng ch\u00ednh l\u00e0 g\u00ec? \u0110\u00e2y l\u00e0 nh\u1eefng c\u00e2u h\u1ecfi s\u01a1 khai nh\u1ea5t tr\u01b0\u1edbc khi b\u01b0\u1edbc v\u00e0o \u0111\u1ea7u t\u01b0 v\u1edbi m\u1ed9t t\u00e2m th\u1ebf ho\u00e0n to\u00e0n m\u1edbi, nh\u00ecn nh\u1eadn m\u1ecdi th\u1ee9 theo kh\u00eda c\u1ea1nh kh\u00e1ch quan nh\u1ea5t. Giai \u0111o\u1ea1n n\u00e0y ch\u1ee7 y\u1ebfu l\u00e0 qu\u00e1 tr\u00ecnh t\u1ef1 t\u00ecm hi\u1ec3u v\u00e0 c\u0103n b\u1ea3n nh\u1ea5t trong n\u1ea5c thang \u0111\u1ea7u t\u01b0.<\/span><\/p>\n

How (nh\u01b0 th\u1ebf n\u00e0o):<\/em><\/strong> C\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0 chuy\u00ean nghi\u1ec7p, qu\u1ef9 \u0111\u1ea7u t\u01b0, nh\u00e0 \u0111\u1ea7u t\u01b0 v\u0129 \u0111\u1ea1i, th\u00e0nh c\u00f4ng tr\u00ean th\u1ebf gi\u1edbi H\u1ecd l\u00e0m \u0111i\u1ec1u \u0111\u00f3 nh\u01b0 th\u1ebf n\u00e0o? H\u1ecd \u0111\u00e3 d\u00f9ng ph\u01b0\u01a1ng ph\u00e1p g\u00ec \u0111\u1ec3 th\u00e0nh c\u00f4ng?<\/span><\/p>\n

H\u1ea7u h\u1ebft c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0, chuy\u00ean gia \u0111\u1ec1u d\u1eebng l\u1ea1i \u1edf giai \u0111o\u1ea1n n\u00e0y. M\u1ed9t s\u1ed1 ng\u01b0\u1eddi s\u1ebd h\u1ecdc h\u1ecfi \u0111\u01b0\u1ee3c kinh nghi\u1ec7m trong qu\u00e1 tr\u00ecnh \u0111\u1ea7u t\u01b0 thua l\u1ed7 v\u00e0 d\u1eebng l\u1ea1i \u1edf \u0111\u00e2y, c\u00e1c chuy\u00ean gia l\u00e0 ng\u01b0\u1eddi \u0111i thu th\u1eadp, h\u1ecdc h\u1ecfi r\u1ed3i truy\u1ec1n \u0111\u1ea1t l\u1ea1i cho c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0 \u1edf n\u1ea5c \u0111\u1ea7u ti\u00ean m\u00e0 t\u00f4i \u0111\u1ec1 c\u1eadp ph\u00eda tr\u00ean.<\/span><\/p>\n

H\u1ecd \u00edt khi l\u00e0 ng\u01b0\u1eddi th\u1ef1c chi\u1ebfn, th\u1ef1c thi \u0111\u01b0\u1ee3c c\u00e1c ph\u01b0\u01a1ng ph\u00e1p m\u00e0 h\u1ecd l\u00e0 ng\u01b0\u1eddi truy\u1ec1n \u01b0\u1edbc m\u01a1, s\u1ef1 h\u00e0o h\u1ee9ng cho c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0 m\u1edbi b\u01b0\u1edbc v\u00e0o. H\u1ecd s\u1ebd l\u00e0 ng\u01b0\u1eddi gi\u00e0u l\u00ean v\u00e0 nh\u00e0 \u0111\u1ea7u t\u01b0 n\u1ebfu kh\u00f4ng bi\u1ebft ch\u1ecdn l\u1ecdc \u0111\u1ec3 \u00e1p d\u1ee5ng r\u1ea5t d\u1ec5 b\u1ecb \u201ct\u1ea9u h\u1ecfa\u201d. \u0110\u00e2y l\u00e0 n\u1ea5c thang r\u1ea5t d\u1ec5 d\u1eabn t\u1edbi l\u1ed1i m\u00f2n n\u1ebfu kh\u00f4ng v\u01b0\u1ee3t qua \u0111\u01b0\u1ee3c th\u00ec m\u00e3i m\u00e3i ch\u00fang ta ch\u1ec9 l\u00e0 ng\u01b0\u1eddi \u0111i thu th\u1eadp nguy\u00ean li\u1ec7u v\u1ec1 n\u1ea5u m\u1ed9t n\u1ed3i l\u1ea9u th\u1eadp c\u1ea9m, ch\u00fang ta kh\u00f4ng th\u1ec3 tr\u1edf th\u00e0nh m\u1ed9t \u0111\u1ea7u b\u1ebfp gi\u1ecfi \u0111\u01b0\u1ee3c.<\/em><\/span><\/p>\n

Why (t\u1ea1i sao):<\/em><\/strong> T\u1ea1i sao t\u00f4i v\u1eabn ch\u01b0a \u0111\u1ea1t \u0111\u01b0\u1ee3c hi\u1ec7u qu\u1ea3 cao<\/em>, c\u1ea7n l\u00e0m g\u00ec \u0111\u1ec3 kh\u1eafc ph\u1ee5c<\/em>? R\u1ea5t \u00edt nh\u00e0 \u0111\u1ea7u t\u01b0 \u0111i \u0111\u01b0\u1ee3c t\u1edbi n\u1ea5c thang n\u00e0y, v\u00ec c\u00f2n m\u1ea3i m\u00ea v\u1edbi qu\u00e1 nhi\u1ec1u b\u1eadn t\u00e2m trong cu\u1ed9c s\u1ed1ng, c\u00f4ng vi\u1ec7c, gia \u0111\u00ecnh v\u00e0 c\u1ea3 tr\u01b0\u1eddng h\u1ee3p \u0111i ch\u1ec7ch h\u01b0\u1edbng trong t\u01b0 duy \u0111\u1ea7u t\u01b0. T\u1edbi giai \u0111o\u1ea1n n\u00e0y, nh\u00e0 \u0111\u1ea7u t\u01b0 c\u0169ng \u0111\u00e3 \u201cth\u1ea5m \u0111\u00f2n\u201d, kinh nghi\u1ec7m c\u00f3 nhi\u1ec1u, ki\u1ebfn th\u1ee9c c\u0169ng r\u1ea5t v\u1eefng v\u00e0ng nh\u01b0ng v\u1eabn ch\u01b0a th\u1ec3 ki\u1ebfm l\u1eddi.<\/span><\/p>\n

C\u00f3 th\u1ec3 ch\u00fang ta v\u1eabn v\u01b0\u1edbng v\u00e0o b\u00e0i h\u1ecdc v\u1ec1 k\u1ef7 lu\u1eadt th\u00e9p v\u00e0 l\u00f2ng tham<\/em>, t\u1edbi l\u00fac n\u00e0y nh\u00e0 \u0111\u1ea7u t\u01b0 h\u00e3y nh\u00ecn l\u1ea1i ph\u01b0\u01a1ng tr\u00ecnh ph\u00eda tr\u00ean m\u00e0 t\u00f4i \u0111\u1ec1 c\u1eadp. Li\u1ec7u sau bao nhi\u00eau n\u0103m \u201cchi\u1ebfn \u0111\u1ea5u\u201d, ch\u00fang ta c\u00f2n s\u1ef1 \u0111am m\u00ea v\u00e0 nhi\u1ec7t huy\u1ebft \u0111\u1ec3 ti\u1ebfp t\u1ee5c ch\u1eb7ng \u0111\u01b0\u1eddng cu\u1ed1i c\u00f9ng tr\u01b0\u1edbc khi v\u1ec1 \u0111\u00edch hay kh\u00f4ng.<\/span><\/p>\n

\u0110i t\u1edbi \u0111\u00e2y, h\u1eb3n nh\u00e0 \u0111\u1ea7u t\u01b0 \u0111\u00e3 c\u00f3 t\u01b0 duy \u0111\u00fang \u0111\u1eafn, \u0111i\u1ec1u c\u00f2n l\u1ea1i l\u00e0 s\u1ef1 m\u1ea1nh m\u1ebd, n\u0103ng l\u01b0\u1ee3ng tr\u00e0n \u0111\u1ea7y \u0111\u1ec3 chu\u1ea9n b\u1ecb h\u01b0\u1edfng th\u00e0nh qu\u1ea3 l\u00e0 \u0111\u1ee9ng d\u01b0\u1edbi b\u00f3ng m\u00e1t c\u1ee7a c\u00e1i c\u00e2y m\u00e0 ch\u00fang ta \u0111\u00e3 gieo tr\u1ed3ng bao n\u0103m nay.<\/span><\/p>\n

N\u00ean nh\u1edb, thi\u1ebfu m\u1ed9t trong ba y\u1ebfu t\u1ed1 th\u00ec t\u00edch s\u1ed1 c\u0169ng v\u1eabn s\u1ebd b\u1eb1ng 0. Kh\u00f4ng nh\u01b0 \u1edf giai \u0111o\u1ea1n \u0111\u1ea7u, giai \u0111o\u1ea1n n\u00e0y \u0111\u00e3 c\u00f3 r\u1ea5t nhi\u1ec1u th\u1ee9 \u0111\u1ec3 m\u1ea5t, nh\u01b0ng kh\u00f4ng \u0111\u01b0\u1ee3c m\u1ea5t ni\u1ec1m tin<\/em><\/strong>, nghi ng\u1edd s\u1ebd gi\u1ebft ch\u1ebft th\u00e0nh c\u00f4ng.<\/span><\/p>\n

T\u00f4i \u0111\u00e1nh gi\u00e1 ng\u01b0\u1eddi th\u00f4ng minh trong \u0111\u1ea7u t\u01b0 kh\u00f4ng ph\u1ea3i b\u1eb1ng IQ, m\u00e0 l\u00e0 s\u1ef1 m\u1ea1nh m\u1ebd nh\u00ecn nh\u1eadn th\u1eb3ng th\u1eafn v\u00e0 h\u1ecdc t\u1eeb sai l\u1ea7m c\u1ee7a ch\u00ednh b\u1ea3n th\u00e2n m\u00ecnh<\/em>.<\/span><\/p>\n

\u0110\u1ecdc t\u1edbi \u0111\u00e2y ch\u1eafc h\u1eb3n b\u1ea1n \u0111\u1ed3ng c\u1ea3m v\u1edbi t\u00f4i v\u1ec1 s\u1ef1 kh\u00f3 kh\u0103n trong \u0111\u1ea7u t\u01b0 v\u00e0 ng\u01b0\u1eddi gi\u1ea3i quy\u1ebft kh\u00f3 kh\u0103n n\u00e0y kh\u00f4ng ai kh\u00e1c l\u00e0 ch\u00ednh b\u1ea1n. V\u00e0 b\u1ea1n c\u0169ng hi\u1ec3u lu\u00f4n r\u1eb1ng m\u00ecnh c\u1ea7n x\u1eed l\u00fd ra sao v\u1edbi c\u00e1c tin t\u1ee9c, t\u01b0 v\u1ea5n v\u00e0 m\u1ecdi th\u1ee9 b\u1ea1n ti\u1ebfp x\u00fac qua c\u00e1c k\u00eanh truy\u1ec1n th\u00f4ng, b\u1ea1n b\u00e8. H\u00e3y b\u00ecnh t\u00e2m m\u00e0 suy ngh\u0129, \u0111\u00e1nh gi\u00e1 l\u1ea1i v\u00e0 x\u1ebfp v\u00e0o trong kho tri th\u1ee9c c\u1ee7a ch\u00fang ta<\/em>, ph\u00e2n lo\u1ea1i n\u00f3 n\u1eb1m \u1edf m\u1ee5c n\u00e0o tr\u00ean con \u0111\u01b0\u1eddng nghi\u00ean c\u1ee9u.<\/span><\/p>\n

H\u00e3y c\u1ed1 g\u1eafng gi\u1eef m\u1ed9t c\u00e1i \u0111\u1ea7u l\u1ea1nh \u0111\u1ec3 t\u00e2m kh\u00f4ng \u0111\u1ed9ng trong m\u1ed9t th\u1ecb tr\u01b0\u1eddng \u0111\u1ea7y bi\u1ebfn \u0111\u1ed9ng<\/em><\/strong>.<\/span><\/p>\n

Khi l\u01b0\u1ee3ng \u0111\u1ed5i ch\u1ea5t s\u1ebd \u0111\u1ed5i, s\u1ebd c\u00f3 m\u1ed9t l\u01b0\u1ee3ng ki\u1ebfn th\u1ee9c kh\u1ed5ng l\u1ed3 m\u00e0 b\u1ea1n ph\u1ea3i trau d\u1ed3i, h\u1ecdc h\u1ecfi ng\u00e0y qua ng\u00e0y<\/em>. C\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0 huy\u1ec1n tho\u1ea1i c\u0169ng \u0111\u1ec1u ph\u1ea3i m\u1ea5t h\u00e0ng ch\u1ee5c n\u0103m \u0111\u1ec3 h\u00ecnh th\u00e0nh m\u1ed9t tri\u1ebft l\u00fd \u0111\u1ea7u t\u01b0 cho ri\u00eang m\u00ecnh.<\/span><\/p>\n

Warren Buffett t\u1eebng \u0111\u1ecdc cu\u1ed1n \u201cPh\u00e2n t\u00edch ch\u1ee9ng kho\u00e1n\u201d c\u1ee7a Benjamin Graham 12 l\u1ea7n tr\u01b0\u1edbc khi quy\u1ebft \u0111\u1ecbnh m\u1ed9t kho\u1ea3n \u0111\u1ea7u t\u01b0 v\u00e0o c\u1ed5 phi\u1ebfu c\u00f4ng ty. L\u00e0 m\u1ed9t nh\u00e0 \u0111\u1ea7u t\u01b0 huy\u1ec1n tho\u1ea1i m\u00e0 \u00f4ng v\u1eabn c\u1ea7n ph\u1ea3i l\u00e0m nh\u01b0 v\u1eady th\u00ec vi\u1ec7c nh\u00e0 \u0111\u1ea7u t\u01b0 c\u00e1 nh\u00e2n, nh\u1ecf l\u1ebb ch\u00fang ta d\u00e0nh v\u00e0i n\u0103m \u0111\u1ec3 nghi\u00ean c\u1ee9u chuy\u00ean m\u00f4n c\u0169ng kh\u00f4ng c\u00f3 g\u00ec l\u00e0 l\u1ea1.<\/span><\/p>\n

Vingroup l\u00e0 t\u1eadp \u0111o\u00e0n \u0111\u1ea7u t\u01b0 b\u1ea5t \u0111\u1ed9ng s\u1ea3n l\u1edbn nh\u1ea5t Vi\u1ec7t Nam, nh\u01b0ng trong t\u01b0\u01a1ng lai g\u1ea7n c\u00f3 th\u1ec3 s\u1ebd l\u00e0 nh\u00e0 s\u1ea3n xu\u1ea5t c\u00f4ng nghi\u1ec7p n\u1eb7ng. M\u1ed9t t\u1eadp \u0111o\u00e0n l\u1edbn v\u1eabn ph\u1ea3i thay \u0111\u1ed5i, chuy\u1ec3n h\u01b0\u1edbng \u0111\u1ea7u t\u01b0 \u0111a ng\u00e0nh th\u00ec m\u1ecdi suy ngh\u0129 m\u00e0 ch\u00fang ta cho r\u1eb1ng \u0111\u00f3 l\u00e0 ch\u00e2n l\u00fd c\u0169ng kh\u00f4ng th\u1ec3 \u0111\u00fang trong m\u1ecdi tr\u01b0\u1eddng h\u1ee3p, v\u1eabn c\u1ea7n c\u00f3 s\u1ef1 linh ho\u1ea1t thay \u0111\u1ed5i cho ph\u00f9 h\u1ee3p, ch\u1ee9 kh\u00f4ng n\u00ean t\u01b0 duy c\u1ee9ng nh\u1eafc.<\/span><\/p>\n

Cu\u1ed1i c\u00f9ng, s\u1ebd kh\u00f4ng c\u00f3 \u201cvi\u1ec7c nh\u1eb9, l\u01b0\u01a1ng cao\u201d v\u00e0 c\u00f4ng th\u1ee9c c\u1ee9ng nh\u1eafc \u0111\u1ec3 \u0111\u1ea7u t\u01b0 c\u1ed5 phi\u1ebfu th\u00e0nh c\u00f4ng. Ch\u00fang ta v\u1eabn ph\u1ea3i kh\u00f4ng ng\u1eebng h\u1ecdc h\u1ecfi, kh\u00f4ng ng\u1eebng th\u1ef1c thi v\u00e0 r\u00fat kinh nghi\u1ec7m.<\/span><\/p>\n

Mong mu\u1ed1n c\u1ee7a c\u00e1 nh\u00e2n t\u00f4i, c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0 s\u1ebd nh\u00ecn nh\u1eadn \u0111\u00fang b\u1ea3n ch\u1ea5t h\u01a1n v\u1ec1 k\u00eanh \u0111\u1ea7u t\u01b0 n\u00e0y \u0111\u1ec3 ch\u00fang ta c\u00f3 m\u1ed9t c\u1ed9ng \u0111\u1ed3ng \u0111\u1ea7u t\u01b0 chuy\u00ean nghi\u1ec7p, kh\u00e1ch quan h\u01a1n tr\u00ean \u0111\u00e0 ph\u00e1t tri\u1ec3n c\u1ee7a th\u1ecb tr\u01b0\u1eddng ch\u1ee9ng kho\u00e1n Vi\u1ec7t Nam. \u0110\u1ec3 khi nh\u1eafc t\u1edbi ngh\u1ec1 \u0111\u1ea7u t\u01b0 ch\u1ee9ng kho\u00e1n, ai c\u0169ng ph\u1ea3i nh\u00ecn nh\u1eadn m\u1ed9t c\u00e1ch nghi\u00eam t\u00fac v\u00e0 tr\u00e2n tr\u1ecdng h\u01a1n.<\/span><\/p>\n

B\u00e0i 2: \u201cTi\u1ec1n sinh ra t\u1eeb t\u01b0 duy \u0111\u00fang \u0111\u1eafn\u201d <\/strong><\/span><\/p>\n

N\u1ebfu m\u1ed9t ng\u01b0\u1eddi l\u1ea1 y\u00eau c\u1ea7u m\u01b0\u1ee3n 10 tri\u1ec7u \u0111\u1ed3ng, sau 1 n\u0103m h\u1ecd s\u1ebd tr\u1ea3 l\u1ea1i 12 tri\u1ec7u \u0111\u1ed3ng, b\u1ea1n c\u00f3 \u0111\u1ee7 t\u1ef1 tin \u0111\u1ec3 cho vay? H\u1ea7u h\u1ebft c\u00e2u tr\u1ea3 l\u1eddi l\u00e0 kh\u00f4ng, nh\u01b0ng khi \u0111\u1ea7u t\u01b0 ch\u1ee9ng kho\u00e1n, ch\u00fang ta l\u1ea1i d\u1ec5 d\u00e0ng \u0111\u01b0a h\u00e0ng ch\u1ee5c, h\u00e0ng tr\u0103m, th\u1eadm ch\u00ed h\u00e0ng t\u1ef7 \u0111\u1ed3ng cho m\u1ed9t doanh nghi\u1ec7p m\u00e0 kh\u00f4ng r\u00f5 h\u1ecd l\u00e0m g\u00ec. \u0110\u00e2y l\u00e0 \u0111i\u1ec1u h\u1ebft s\u1ee9c v\u00f4 l\u00fd nh\u01b0ng v\u1eabn di\u1ec5n ra h\u00e0ng gi\u1edd, h\u00e0ng ng\u00e0y tr\u00ean th\u1ecb tr\u01b0\u1eddng ch\u1ee9ng kho\u00e1n.\u00a0<\/strong><\/em><\/span><\/p>\n

Sau khi nh\u1eadn th\u1ee9c \u0111\u01b0\u1ee3c c\u00e1c y\u1ebfu t\u1ed1 c\u1ea5u th\u00e0nh c\u1ee7a m\u1ed9t nh\u00e0 \u0111\u1ea7u t\u01b0 th\u00e0nh c\u00f4ng v\u00e0 bi\u1ebft \u0111\u01b0\u1ee3c m\u00ecnh \u0111ang \u1edf \u0111\u00e2u trong n\u1ea5c thang \u0111\u1ea7u t\u01b0, mong sao ch\u00fang ta s\u1ebd b\u01b0\u1edbc v\u00e0o k\u00eanh n\u00e0y v\u1edbi m\u1ed9t t\u01b0 duy \u0111\u00fang \u0111\u1eafn ngay t\u1eeb \u0111\u1ea7u, t\u1eeb \u0111\u00f3 kh\u00f4ng b\u1ecb l\u1ea1c h\u01b0\u1edbng trong qu\u00e1 tr\u00ecnh nghi\u00ean c\u1ee9u v\u00e0 c\u1ea3i thi\u1ec7n k\u1ef9 n\u0103ng ph\u00e2n t\u00edch m\u1ed9t c\u00e1ch nhanh ch\u00f3ng h\u01a1n.<\/span><\/p>\n

Th\u1ef1c t\u1ebf, chuy\u00ean m\u00f4n v\u00e0 t\u01b0 duy c\u00f3 th\u1ec3 \u0111\u1ed3ng h\u00e0nh c\u00f9ng nhau, trong qu\u00e1 tr\u00ecnh r\u00e8n luy\u1ec7n chuy\u00ean m\u00f4n th\u00ec t\u01b0 duy c\u0169ng d\u1ea7n thay \u0111\u1ed5i. Theo cu\u1ed1n s\u00e1ch c\u1ee7a t\u00e1c gi\u1ea3 Inamori Kazuo, qu\u00e1 tr\u00ecnh nghi\u00ean c\u1ee9u \u0111\u1ea7u t\u01b0 l\u00e0 m\u1ed9t s\u1ef1 lao \u0111\u1ed9ng, k\u1ebft tinh tr\u00ed tu\u1ec7 trong c\u00e1c quy\u1ebft \u0111\u1ecbnh v\u00e0 ch\u00ednh \u0111i\u1ec1u n\u00e0y v\u00f4 t\u00ecnh \u201cr\u00e8n gi\u0169a\u201d nh\u00e2n c\u00e1ch c\u1ee7a ch\u00fang ta.<\/span><\/p>\n

Kh\u00f4ng c\u00f3 nh\u00e0 \u0111\u1ea7u c\u01a1 th\u00e0nh c\u00f4ng n\u00e0o thi\u1ebfu \u0111i nh\u1eefng h\u1ec7 th\u1ed1ng ri\u00eang v\u00e0 kh\u00f4ng ng\u1eebng c\u1ea3i ti\u1ebfn n\u00f3, v\u00ec th\u1ecb tr\u01b0\u1eddng s\u1ebd h\u1ecdc \u0111\u01b0\u1ee3c \u201cc\u00f4ng th\u1ee9c\u201d c\u1ee7a b\u1ea1n r\u1ea5t nhanh. \u0110\u1ed3ng th\u1eddi, kh\u00f4ng c\u00f3 nh\u00e0 \u0111\u1ea7u t\u01b0 n\u00e0o kh\u00f4ng tr\u1ea3i qua h\u00e0ng gi\u1edd nghi\u00ean c\u1ee9u, \u0111\u1ecdc b\u00e1o c\u00e1o th\u01b0\u1eddng ni\u00ean, t\u00e0i ch\u00ednh v\u00e0 c\u00e1c th\u00f4ng tin phi t\u00e0i ch\u00ednh kh\u00e1c.<\/span><\/p>\n

Nh\u00e0 \u0111\u1ea7u t\u01b0 huy\u1ec1n tho\u1ea1i Warren Buffett c\u0169ng t\u1eebng c\u00f3 c\u00e2u n\u00f3i n\u1ed5i ti\u1ebfng v\u1ec1 v\u1ea5n \u0111\u1ec1 n\u00e0y: \u201cInvesting is more intelligent when it is most businesslike\u201d – \u201c\u0110\u1ea7u t\u01b0 th\u00f4ng minh nh\u1ea5t khi \u0111\u1ea7u t\u01b0 gi\u1ed1ng v\u1edbi kinh doanh\u201d.<\/em><\/strong><\/span><\/p>\n

C\u00e2u n\u00f3i ng\u1eafn g\u1ecdn n\u00e0y di\u1ec5n t\u1ea3 \u0111\u1ea7y \u0111\u1ee7 v\u00e0 g\u1ee3i \u00fd cho nh\u00e0 \u0111\u1ea7u t\u01b0 c\u00e1 nh\u00e2n bi\u1ebft \u0111\u01b0\u1ee3c ch\u1eb7ng \u0111\u01b0\u1eddng ph\u00eda tr\u01b0\u1edbc n\u00ean ti\u1ebfn h\u00e0nh nh\u01b0 th\u1ebf n\u00e0o. C\u1ee5 th\u1ec3, khi kinh doanh, b\u1ea1n s\u1ebd ph\u1ea3i l\u00e0m c\u01a1 b\u1ea3n c\u00e1c ho\u1ea1t \u0111\u1ed9ng sau:<\/span><\/p>\n

Th\u1ee9 nh\u1ea5t, nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng, quy m\u00f4 c\u1ee7a ng\u00e0nh, c\u00e1c ch\u00ednh s\u00e1ch v\u00e0 ph\u00e1p l\u00fd li\u00ean quan t\u1edbi ng\u00e0nh ngh\u1ec1 \u0111\u1ecbnh kinh doanh<\/em>.<\/span><\/p>\n

Th\u1ee9 hai, c\u00e1ch th\u1ee9c v\u1eadn h\u00e0nh m\u1ed9t doanh nghi\u1ec7p<\/em>, c\u00e1c quy \u0111\u1ecbnh ph\u00e1p l\u00fd khi th\u00e0nh l\u1eadp m\u1ed9t doanh nghi\u1ec7p (v\u1ed1n ph\u00e1p \u0111\u1ecbnh, c\u01a1 c\u1ea5u t\u1ed5 ch\u1ee9c, nh\u00e2n s\u1ef1\u2026).<\/em><\/span><\/p>\n

Th\u1ee9 ba, mua h\u00e0ng h\u00f3a \u0111\u1ea7u v\u00e0o<\/em> \u0111\u1ed1i v\u1edbi doanh nghi\u1ec7p th\u01b0\u01a1ng m\u1ea1i, nguy\u00ean v\u1eadt li\u1ec7u<\/em> \u0111\u1ed1i v\u1edbi doanh nghi\u1ec7p s\u1ea3n xu\u1ea5t t\u1eeb ngu\u1ed3n n\u00e0o, ch\u1ea5t l\u01b0\u1ee3ng c\u00f3 \u0111\u01b0\u1ee3c \u0111\u1ea3m b\u1ea3o v\u00e0 kh\u1ea3 n\u0103ng \u0111\u00e0m ph\u00e1n v\u1edbi c\u00e1c nh\u00e0 cung c\u1ea5p<\/em>.<\/em><\/span><\/p>\n

Th\u1ee9 t\u01b0, th\u1ecb tr\u01b0\u1eddng \u0111\u1ea7u ra bao g\u1ed3m <\/em>\u0111\u1ed1i t\u01b0\u1ee3ng, kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau n\u00e0o<\/em>, \u0111\u1ed9 tu\u1ed5i bao nhi\u00eau<\/em>. \u0110i\u1ec1u n\u00e0y \u0111\u00f2i h\u1ecfi qu\u00e1 tr\u00ecnh nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng k\u1ef9 l\u01b0\u1ee1ng v\u00e0 c\u00e1c chi\u1ebfn d\u1ecbch marketing th\u1eadt hi\u1ec7u qu\u1ea3 \u1edf kh\u1eafp c\u00e1c k\u00eanh qu\u1ea3ng c\u00e1o.<\/span><\/p>\n

Th\u1ee9 n\u0103m, \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh l\u00e0 ai<\/em><\/strong>? T\u1ea1i th\u1ecb tr\u01b0\u1eddng m\u00e0 ta h\u01b0\u1edbng t\u1edbi \u0111ang t\u1ed3n t\u1ea1i nh\u1eefng \u00f4ng l\u1edbn n\u00e0o<\/em>, n\u1ebfu doanh nghi\u1ec7p ph\u00e1t tri\u1ec3n t\u1edbi m\u1ed9t quy m\u00f4 n\u00e0o \u0111\u00f3 li\u1ec7u c\u00f3 b\u1ecb \u0111\u1ea1i gia th\u00e2u t\u00f3m?<\/em> \u0110i\u1ec1u n\u00e0y s\u1ebd x\u1ea3y ra khi c\u00f4ng ty kh\u00f4ng c\u00f3 m\u1ed9t l\u1ee3i th\u1ebf c\u1ea1nh tranh<\/em><\/strong> v\u00e0 \u0111\u1ecbnh v\u1ecb r\u00f5 r\u00e0ng v\u1ec1 s\u1ea3n ph\u1ea9m.<\/span><\/p>\n

\u00a0<\/strong><\/span><\/p>\n

\u0110i\u1ec3m thi\u1ebfu \u0111\u1ec3 th\u00e0nh c\u00f4ng<\/strong><\/span><\/p>\n

Ch\u00fang ta ph\u1ea3i coi qu\u00e1 tr\u00ecnh \u0111\u1ea7u t\u01b0 c\u0169ng t\u01b0\u01a1ng t\u1ef1 nh\u01b0 kinh doanh<\/em><\/strong>. Hi\u1ec7n t\u1ea1i t\u00f4i th\u1ea5y \u0111a s\u1ed1 nh\u00e0 \u0111\u1ea7u t\u01b0 ch\u1ee9ng kho\u00e1n m\u1edbi ch\u1ec9 l\u00e0m \u0111\u01b0\u1ee3c m\u1ed9t ph\u1ea7n r\u1ea5t nh\u1ecf trong qu\u00e1 tr\u00ecnh nghi\u00ean c\u1ee9u, ph\u00e2n t\u00edch. \u0110\u00f3 l\u00e0 quan s\u00e1t b\u1ea3ng \u0111i\u1ec7n, \u0111\u01b0a ra xu h\u01b0\u1edbng c\u1ee7a th\u1ecb tr\u01b0\u1eddng v\u00e0 ra quy\u1ebft \u0111\u1ecbnh. N\u1ebfu m\u1ed9t ng\u01b0\u1eddi l\u1ea1 y\u00eau c\u1ea7u m\u01b0\u1ee3n 10 tri\u1ec7u \u0111\u1ed3ng, sau 1 n\u0103m h\u1ecd s\u1ebd tr\u1ea3 l\u1ea1i 12 tri\u1ec7u \u0111\u1ed3ng, b\u1ea1n c\u00f3 \u0111\u1ee7 t\u1ef1 tin \u0111\u1ec3 cho vay?<\/em><\/span><\/p>\n

H\u1ea7u h\u1ebft c\u00e2u tr\u1ea3 l\u1eddi l\u00e0 kh\u00f4ng, nh\u01b0ng khi \u0111\u1ea7u t\u01b0 ch\u1ee9ng kho\u00e1n, ch\u00fang ta l\u1ea1i d\u1ec5 d\u00e0ng \u0111\u01b0a h\u00e0ng ch\u1ee5c, h\u00e0ng tr\u0103m, th\u1eadm ch\u00ed h\u00e0ng t\u1ef7 \u0111\u1ed3ng cho m\u1ed9t doanh nghi\u1ec7p m\u00e0 kh\u00f4ng r\u00f5 h\u1ecd l\u00e0m g\u00ec, ki\u1ebfm ti\u1ec1n b\u1eb1ng c\u00e1ch n\u00e0o, \u00f4ng ch\u1ee7 l\u00e0 ai v\u00e0 k\u1ef3 v\u1ecdng m\u1ee9c sinh l\u1eddi khi \u0111\u1ea7u t\u01b0 l\u00e0 bao nhi\u00eau. \u0110\u00e2y l\u00e0 \u0111i\u1ec1u h\u1ebft s\u1ee9c v\u00f4 l\u00fd nh\u01b0ng v\u1eabn di\u1ec5n ra h\u00e0ng gi\u1edd, h\u00e0ng ng\u00e0y tr\u00ean th\u1ecb tr\u01b0\u1eddng ch\u1ee9ng kho\u00e1n.<\/span><\/p>\n

C\u00e2u chuy\u1ec7n <\/em>kh\u00f4ng ph\u1ea3i b\u1ea1n c\u00f3 bao nhi\u00eau ti\u1ec1n, m\u00e0 l\u00e0 chuy\u00ean m\u00f4n, k\u1ef9 n\u0103ng v\u00e0 t\u01b0 duy c\u1ea7n trau d\u1ed3i tr\u01b0\u1edbc khi “xu\u1ed1ng ti\u1ec1n<\/em><\/strong>“<\/em>\u00a0\u00a0\u00a0<\/em><\/span><\/p>\n

T\u1eeb quan s\u00e1t ngo\u00e0i th\u1ef1c t\u1ebf, t\u00f4i k\u1ec3 l\u1ea1i c\u00e2u chuy\u1ec7n m\u00e0 t\u00f4i v\u00e0 c\u00e1c b\u1ea1n \u0111\u1ec1u th\u1ea5y h\u00e0ng ng\u00e0y tr\u00ean \u0111\u01b0\u1eddng ph\u1ed1 l\u00e0 nh\u1eefng \u0111\u1ee9a tr\u1ebb \u0111\u00e1 b\u00f3ng b\u00ean v\u1ec9a h\u00e8, m\u1ea3i mi\u1ebft \u0111u\u1ed5i theo qu\u1ea3 b\u00f3ng. \u0110\u00f4i l\u00fac qu\u1ea3 b\u00f3ng l\u0103n ra \u0111\u01b0\u1eddng, nh\u1eefng \u0111\u1ee9a tr\u1ebb s\u1ebd kh\u00f4ng bi\u1ebft s\u1ee3 h\u00e3i, ch\u1ec9 d\u00e1n m\u1eaft theo qu\u1ea3 b\u00f3ng l\u0103n t\u1edbi \u0111\u00e2u v\u00e0 ch\u1ea1y ra nh\u1eb7t, m\u1eb7c cho xe c\u1ed9 qua l\u1ea1i r\u1ea5t nguy hi\u1ec3m.<\/span><\/p>\n

H\u00ecnh \u1ea3nh n\u00e0y l\u00e0m t\u00f4i li\u00ean t\u01b0\u1edfng ngay t\u1edbi nh\u1eefng ng\u01b0\u1eddi \u201cch\u01a1i ch\u1ee9ng kho\u00e1n\u201d, h\u1ecd ch\u1ec9 bi\u1ebft m\u1edf m\u1ed9t t\u00e0i kho\u1ea3n, b\u1ecf ti\u1ec1n mua c\u1ed5 phi\u1ebfu r\u1ed3i d\u00e1n m\u1eaft v\u00e0o b\u1ea3ng \u0111i\u1ec7n. T\u1ea5t c\u1ea3 nh\u1eefng g\u00ec h\u1ecd quan t\u00e2m l\u00e0 xanh hay \u0111\u1ecf, t\u00edm hay xanh l\u01a1. Nh\u1eefng y\u1ebfu t\u1ed1 nguy hi\u1ec3m kh\u00e1c \u0111ang hi\u1ec7n h\u1eefu nh\u01b0 xe c\u1ed9 ch\u1ea1y ngo\u00e0i \u0111\u01b0\u1eddng c\u0169ng kh\u00f4ng \u0111\u00e1ng b\u1eadn t\u00e2m. \u0110\u1ec3 r\u1ed3i khi r\u1ee7i ro x\u1ea3y ra th\u01b0\u1eddng s\u1ebd \u201cnh\u1eadp vi\u1ec7n\u201d trong t\u00ecnh tr\u1ea1ng \u0111\u1ea7y th\u01b0\u01a1ng t\u00edch, ho\u1eb7c c\u00e1c \u201cgame th\u1ee7\u201d th\u01b0\u1eddng n\u00f3i vui l\u00e0 \u201cv\u1ec1 th\u00e0nh d\u01b0\u1ee1ng s\u1ee9c\u201d.<\/span><\/p>\n

Sau m\u1ed9t qu\u00e1 tr\u00ecnh \u0111\u1ea7u t\u01b0 thua l\u1ed7, t\u00f4i quan s\u00e1t th\u1ea5y nh\u00e0 \u0111\u1ea7u t\u01b0 th\u01b0\u1eddng r\u00fat ti\u1ec1n ra b\u1ecf v\u00e0o k\u00eanh b\u1ea5t \u0111\u1ed9ng s\u1ea3n cho \u201cl\u00e0nh\u201d, v\u1edbi suy ngh\u0129 \u0111\u01a1n gi\u1ea3n r\u1eb1ng \u0111\u1ea5t ch\u1eadt ng\u01b0\u1eddi \u0111\u00f4ng, \u201cng\u01b0\u1eddi sinh ra ch\u1ee9 \u0111\u1ea5t kh\u00f4ng sinh ra\u201d, mua m\u1ed9t mi\u1ebfng \u0111\u1ea5t, m\u1ed9t c\u0103n h\u1ed9 \u0111\u1ec3 cho thu\u00ea hay b\u00e1n l\u1ea1i, hay mua \u0111\u1ea5t n\u1ec1n ch\u1edd l\u00ean gi\u00e1 r\u1ed3i b\u00e1n. Tuy nhi\u00ean, m\u1ecdi chuy\u1ec7n kh\u00f4ng \u0111\u01a1n gi\u1ea3n nh\u01b0 v\u1eady v\u00e0 nh\u1eefng nh\u00e0 \u0111\u1ea7u t\u01b0 b\u1ea5t \u0111\u1ed9ng s\u1ea3n chuy\u00ean nghi\u1ec7p m\u00e0 t\u00f4i ti\u1ebfp x\u00fac \u0111\u1ec1u s\u1edf h\u1eefu nh\u1eefng k\u1ef9 n\u0103ng \u0111\u00e1ng gi\u00e1.<\/span><\/p>\n

Theo \u0111\u00f3, h\u1ecd hi\u1ec3u r\u00f5 v\u1ec1 ng\u00e0nh, ch\u00ednh s\u00e1ch, ph\u00e1p l\u00fd v\u00e0 quy ho\u1ea1ch c\u1ee7a m\u1ed9t khu v\u1ef1c, d\u1ef1 \u00e1n; hi\u1ec3u ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng m\u00ecnh tham gia; bi\u1ebft r\u00f5 gi\u00e1 c\u1ea3 c\u1ee7a h\u1ea7u nh\u01b0 t\u1ea5t c\u1ea3 c\u00e1c giao d\u1ecbch trong khu v\u1ef1c \u0111\u00f3; c\u00f3 m\u1ed1i quan h\u1ec7 trong ng\u00e0nh r\u1ed9ng l\u1edbn v\u1edbi danh m\u1ee5c \u0111a d\u1ea1ng, d\u1ec5 d\u00e0ng t\u00ecm ki\u1ebfm \u0111\u1ea7u ra.<\/span><\/p>\n

Ch\u01b0a k\u1ec3, h\u1ecd c\u00f3 k\u1ef9 n\u0103ng \u0111\u00e0m ph\u00e1p r\u1ea5t t\u1ed1t, v\u1edbi t\u01b0 duy \u201cl\u1eddi ngay l\u00fac mua, thay v\u00ec \u0111\u1ee3i mua xong ch\u1edd gi\u00e1 l\u00ean v\u00e0 b\u00e1n ch\u1ed1t l\u1edd<\/em><\/strong>i\u201d. \u0110\u00e2y c\u0169ng l\u00e0 nh\u1eefng y\u1ebfu t\u1ed1 m\u00e0 nh\u00e0 \u0111\u1ea7u t\u01b0 ch\u1ee9ng kho\u00e1n n\u00ean h\u1ecdc h\u1ecfi.<\/span><\/p>\n

Nh\u01b0 v\u1eady, c\u00e2u chuy\u1ec7n kh\u00f4ng ph\u1ea3i l\u00e0 b\u1ea1n c\u00f3 bao nhi\u00eau ti\u1ec1n, m\u00e0 v\u1eabn l\u00e0 chuy\u00ean m\u00f4n, k\u1ef9 n\u0103ng v\u00e0 t\u01b0 duy c\u1ea7n trau d\u1ed3i tr\u01b0\u1edbc khi \u201cxu\u1ed1ng ti\u1ec1n\u201d. C\u01a1 ch\u1ebf v\u1eadn h\u00e0nh c\u1ee7a b\u1ea5t \u0111\u1ed9ng s\u1ea3n t\u01b0\u01a1ng t\u1ef1 th\u1ecb tr\u01b0\u1eddng c\u1ed5 phi\u1ebfu.<\/span><\/p>\n

D\u00f9 v\u1eady, gi\u00e1 b\u1ea5t \u0111\u1ed9ng s\u1ea3n d\u1ef1a tr\u00ean cung c\u1ea7u v\u00e0 kh\u00f4ng th\u1ec3 t\u00ecm ra gi\u00e1 tr\u1ecb th\u1ef1c c\u1ee7a m\u1ed9t b\u1ea5t \u0111\u1ed9ng s\u1ea3n, nh\u01b0ng v\u1edbi c\u1ed5 phi\u1ebfu, \u0111i\u1ec1u n\u00e0y l\u00e0 c\u00f3 th\u1ec3 v\u00ec n\u00f3 d\u1ef1a tr\u00ean ho\u1ea1t \u0111\u1ed9ng kinh doanh c\u1ee7a m\u1ed9t doanh nghi\u1ec7p. Doanh nghi\u1ec7p \u0103n n\u00ean l\u00e0m ra trong d\u00e0i h\u1ea1n, gi\u00e1 c\u1ed5 phi\u1ebfu kh\u00f4ng th\u1ec3 \u0111i xu\u1ed1ng.<\/span><\/p>\n

T\u1ea1i Vi\u1ec7t Nam, ch\u1ec9 c\u00f3 3 k\u00eanh \u0111\u1ea7u t\u01b0 ph\u1ed5 bi\u1ebfn l\u00e0 ti\u1ebft ki\u1ec7m, ch\u1ee9ng kho\u00e1n v\u00e0 b\u1ea5t \u0111\u1ed9ng s\u1ea3n. Th\u1ecb tr\u01b0\u1eddng ch\u1ee9ng kho\u00e1n \u0111\u01b0\u1ee3c ra \u0111\u1eddi v\u00ec hai m\u1ee5c \u0111\u00edch: L\u00e0 k\u00eanh huy \u0111\u1ed9ng v\u1ed1n trung d\u00e0i h\u1ea1n cho doanh nghi\u1ec7p v\u00e0 k\u00eanh ti\u1ebft ki\u1ec7m, \u0111\u1ea7u t\u01b0 cho d\u00e2n ch\u00fang.<\/span><\/p>\n

Hi\u1ec7n t\u1ea1i, ch\u1ee9c n\u0103ng th\u1ee9 hai c\u1ee7a th\u1ecb tr\u01b0\u1eddng ch\u1ee9ng kho\u00e1n \u0111ang b\u1ecb hi\u1ec3u sai v\u00e0 l\u1ea1m d\u1ee5ng nhi\u1ec1u, c\u00e1c th\u1ebf h\u1ec7 ng\u01b0\u1eddi ch\u01a1i ch\u1ee9ng kho\u00e1n th\u1ea5t b\u1ea1i \u0111i ph\u1ed5 bi\u1ebfn nh\u1eefng quan \u0111i\u1ec3m sai l\u1ec7ch c\u1ee7a m\u00ecnh cho th\u1ebf h\u1ec7 sau, l\u00e2u ng\u00e0y d\u1eabn t\u1edbi m\u1ed9t h\u1ec7 t\u01b0 t\u01b0\u1edfng kh\u00f4ng \u0111\u00fang khi ngh\u0129 v\u1ec1 ch\u1ee9ng kho\u00e1n<\/em><\/strong>.<\/span><\/p>\n

D\u00f9 vi\u1ec7c \u0111\u1ea7u t\u01b0 kh\u00f4n ngoan c\u00f3 \u201c\u0111\u1ed9 kh\u00f3\u201d t\u01b0\u01a1ng t\u1ef1 nh\u01b0 kinh doanh, nh\u01b0ng \u0111\u1ea7u t\u01b0 l\u00e0 m\u1ed9t c\u1ea5p \u0111\u1ed9 cao nh\u1ea5t c\u1ee7a ki\u1ebfm ti\u1ec1n, t\u1ee9c c\u00f2n \u201ckh\u00f3 h\u01a1n\u201d v\u00e0 c\u1ea7n nhi\u1ec1u kinh nghi\u1ec7m h\u01a1n. V\u1eady nh\u00e0 \u0111\u1ea7u t\u01b0 c\u00e1 nh\u00e2n c\u1ea7n b\u1ea3o v\u1ec7 m\u00ecnh b\u1eb1ng c\u00e1ch n\u00e0o?<\/span><\/p>\n

C\u00e2u tr\u1ea3 l\u1eddi ch\u1ec9 c\u00f3 m\u1ed9t, \u0111\u00f3 l\u00e0 \u0111\u1ecdc th\u1eadt nhi\u1ec1u v\u00e0 ch\u1ecdn l\u1ecdc th\u00f4ng tin. T\u01b0\u01a1ng t\u1ef1 v\u1edbi c\u00e1c b\u01b0\u1edbc kh\u1edfi s\u1ef1 kinh doanh \u1edf tr\u00ean, c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0 c\u0169ng c\u1ea7n th\u1ef1c hi\u1ec7n c\u00e1c b\u01b0\u1edbc c\u01a1 b\u1ea3n bao g\u1ed3m: Ph\u00e2n t\u00edch v\u0129 m\u00f4, ng\u00e0nh ngh\u1ec1 c\u1ee7a doanh nghi\u1ec7p<\/em>; bi\u1ebft doanh nghi\u1ec7p ki\u1ebfm ti\u1ec1n b\u1eb1ng c\u00e1ch n\u00e0o; hi\u1ec3u \u0111\u01b0\u1ee3c chu\u1ed7i gi\u00e1 tr\u1ecb trong ho\u1ea1t \u0111\u1ed9ng c\u1ee7a doanh nghi\u1ec7p t\u01b0\u01a1ng t\u1ef1 nh\u01b0 khi kinh doanh, c\u00e1c r\u1ee7i ro li\u00ean quan; hi\u1ec3u \u0111\u01b0\u1ee3c l\u1ee3i th\u1ebf c\u1ea1nh tranh v\u00e0 \u0111\u01b0a ra c\u00e1c d\u1ea5u hi\u1ec7u nh\u1eadn di\u1ec7n m\u1ed9t ban \u0111i\u1ec1u h\u00e0nh kh\u00f4ng t\u1ed1t; c\u00f3 ki\u1ebfn th\u1ee9c v\u1ec1 \u0111\u1ecbnh gi\u00e1 doanh nghi\u1ec7p<\/em>.<\/span><\/p>\n

Th\u00f4ng tin c\u00e0ng \u0111\u01b0\u1ee3c nghi\u00ean c\u1ee9u k\u1ef9, \u0111\u1ed9 r\u1ee7i ro c\u00e0ng th\u1ea5p v\u00e0 x\u00e1c su\u1ea5t th\u00e0nh c\u00f4ng c\u00e0ng cao<\/em>. Nh\u1eefng nh\u00e0 \u0111\u1ea7u t\u01b0 mua t\u00edch tr\u1eef vui m\u1eebng khi gi\u00e1 th\u1ecb tr\u01b0\u1eddng c\u1ee7a doanh nghi\u1ec7p gi\u1ea3m, h\u1ecd s\u1ebd \u0111\u01b0\u1ee3c mua v\u1edbi gi\u00e1 t\u1ed1t h\u01a1n v\u00e0 gi\u1ea5c ng\u1ee7 s\u1ebd ngon h\u01a1n v\u1edbi c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0 c\u1ea9n tr\u1ecdng.<\/span><\/p>\n

C\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng m\u00e0 t\u00f4i g\u1ee3i \u00fd nh\u00e0 \u0111\u1ea7u t\u01b0 c\u00f3 th\u1ec3 tham kh\u1ea3o trong qu\u00e1 tr\u00ecnh nghi\u00ean c\u1ee9u l\u00e0 ng\u00e2n h\u00e0ng, nh\u00e0 cung c\u1ea5p, \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh, ng\u01b0\u1eddi lao \u0111\u1ed9ng c\u00e1c c\u1ea5p…<\/span><\/p>\n

B\u1ea1n s\u1ebd th\u1ea5y ng\u1ea1c nhi\u00ean r\u1eb1ng, m\u1ed9t doanh nghi\u1ec7p t\u1ed1t h\u1ed9i t\u1ee5 r\u1ea5t nhi\u1ec1u y\u1ebfu t\u1ed1 t\u1ed1t, t\u1eeb ban l\u00e3nh \u0111\u1ea1o cho t\u1edbi nh\u00e2n vi\u00ean c\u1ea5p th\u1ea5p nh\u1ea5t nh\u01b0 c\u00f4ng nh\u00e2n, b\u1ea3o v\u1ec7, t\u1eeb b\u1ed9 ph\u1eadn quan h\u1ec7 nh\u00e0 \u0111\u1ea7u t\u01b0 cho t\u1edbi marketing. V\u00e0 ch\u1eb7ng \u0111\u01b0\u1eddng \u0111\u1ea7u t\u01b0 tuy gian nan nh\u01b0ng nh\u1eefng \u0111i\u1ec1u hi\u1ec7u qu\u1ea3 l\u1ea1i t\u1edbi t\u1eeb nh\u1eefng quan s\u00e1t h\u1ebft s\u1ee9c \u0111\u01a1n gi\u1ea3n.<\/em><\/strong><\/span><\/p>\n

Cu\u1ed1i c\u00f9ng, trong m\u1ed9t m\u00f4i tr\u01b0\u1eddng kinh doanh v\u00e0 \u0111\u1ea7u t\u01b0 ng\u00e0y c\u00e0ng thay \u0111\u1ed5i v\u00ec c\u00f4ng ngh\u1ec7 ph\u00e1t tri\u1ec3n, nh\u00e0 \u0111\u1ea7u t\u01b0 kh\u00f4ng ch\u1ec9 c\u1ea7n c\u1ea3i thi\u1ec7n k\u1ef9 n\u0103ng, m\u00e0 c\u00f2n ph\u1ea3i trau d\u1ed3i ki\u1ebfn th\u1ee9c m\u1edbi. Tri\u1ebft l\u00fd c\u1ee7a c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0 huy\u1ec1n tho\u1ea1i s\u1ebd l\u00e0m kim ch\u1ec9 nam cho ch\u00fang ta, nh\u01b0ng vi\u1ec7c c\u00e1ch th\u1ee9c c\u00e1c doanh nghi\u1ec7p v\u1eadn h\u00e0nh kh\u00e1c x\u01b0a r\u1ea5t nhi\u1ec1u bu\u1ed9c nh\u00e0 \u0111\u1ea7u t\u01b0 ph\u1ea3i nh\u00ecn nh\u1eadn v\u00e0 t\u1ef1 r\u00fat ra nh\u1eefng kinh nghi\u1ec7m ri\u00eang cho m\u00ecnh, t\u1eeb \u0111\u00f3 m\u1edbi c\u00f3 th\u1ec3 ra quy\u1ebft \u0111\u1ecbnh \u0111\u1ed9c l\u1eadp.<\/span><\/p>\n

C\u00e2u n\u00f3i t\u00e2m \u0111\u1eafc c\u1ee7a t\u00f4i l\u00e0 \u201cTi\u1ec1n kh\u00f4ng t\u1ef1 sinh ra ti\u1ec1n, m\u00e0 \u0111\u01b0\u1ee3c sinh ra t\u1eeb t\u01b0 duy \u0111\u00fang \u0111\u1eafn\u201d.<\/em><\/strong><\/span><\/p>\n

B\u00e0i h\u1ecdc r\u00fat ra:<\/strong><\/span><\/p>\n

V\u1edbi t\u00f4i n\u1ed9i dung hai b\u00e0i vi\u1ebft \u0111\u00e3 g\u00e2y \u1ea5n t\u01b0\u1ee3ng m\u1ea1nh l\u00e0m thay \u0111\u1ed5i c\u00e1ch suy ngh\u0129 v\u00e0 t\u01b0 duy v\u1ec1 \u0111\u1ea7u t\u01b0 c\u1ee7a b\u1ea3n th\u00e2n m\u00ecnh. \u0110\u00f3 l\u00e0 c\u00e1c n\u1ed9i dung:<\/span><\/p>\n